Food for Thought
There are two things we love at McCann Bristol: good ideas and good food. And now we’re combining the best of both in Food for Thought. This tasty series of events will bring the finest marketing minds in the South West together to discuss the issues we’re all facing over a fine meal.
It’ll be a feast of different formats. An intimate round-table supper club where we can chew over the detail of a particular issue. A walking tour of new Bristol eateries that lets us share a taste of what’s on our minds. Or a BBQ in partnership with Aardman, our friends and neighbours, with inspiring speakers to fuel our appetites.
After each session, we’ll create a film to share with a wider audience, giving more people the chance to digest what we’ve learned. And of course, all contributors will be fully credited, as we want to build the reputation of a community of like-minded people that are demonstrating the best the South-West has to offer.
Our events are closed events but do get in touch if you would like to partner up with us or have any questions.
In an industry where AI serves as a powerful and supportive tool, our event speakers went deep into how true innovation springs from human ingenuity. The talks explored how creativity flourishes in horology, the wit found in humour, and the unmistakable impact of the human touch - elements that AI can enhance but never replace. By delving into the principles of lateral thinking, the talks demonstrated how a human-centred approach to problem-solving can unlock remarkable innovation. While technology can support these efforts, it is the spark of human imagination that truly sets achievements apart.
Upcoming
Creating Work that Works
Effectiveness is the cornerstone of modern marketing. The ability to measure how well our marketing activity is achieving business objectives is critical to the success of the discipline. We’ll be debating tools, techniques and anecdotes from the frontline of achieving, and measuring, effectiveness.
TO BE CONFIRMED
Past
The Truth About Escapism
8th May 2025
Escapism is a fundamental human behaviour that has shaped our world for centuries, from ancient Greek theatre to the immersive virtual realities of today. It is not just a coping mechanism but a source of creativity, innovation, and imagination.
Calling all attention seekers
26th September 2024
All Bristol seagulls are spies
*allegedly
Attention is at an all-time premium. Now we’d like some of yours, so we can discuss how brands can successfully grab the attention of their audience and make an impact in a world filled with more content, in more formats, than ever before.
Be more challenger
1st May 2024
2024 could well be the year of the challenger brand. People are stopping and thinking about their purchase decisions more than ever before. And if brand loyalty isn’t as strong a force as it used to be, what opportunities does this present?